THINKING OUTSIDE OUR BOX
An online course that will show you how to generate leads and help you become profitable in 30 days.
When implemented correctly, this course has the potential to revolutionize your business. For those embarking on a new venture, it provides a roadmap to circumvent common pitfalls. Existing business owners will gain essential tools to foster growth and success.
Key Takeaways That Will Transform Your Business
- ​GrassRoot Marketing - Our GRM strategy, when properly implemented, will increase your sales without spending money!
- ​Identify your Ideal Customer - This course will help you narrow down who your ideal customer is to optimize your growth.
- Above the Fold Marketing - Most businesses don't know what this means and how it can increase sales.
- Identify YOUR Universal Selling Proposition - We will find yours!
In This course You Will DISCOVER...
Module 1
Your Mission Statement & Building a Culture
- Crafting (and sharing) your mission statement is the essential first step in launching a business. Module 1 will guide you through this process, assisting you in the development of a compelling mission statement.
- If you are in the process of starting a business or currently manage a small enterprise, cultivating a strong culture is essential. A positive workplace environment fosters employee satisfaction, resulting in lower turnover rates.
Module 2
Finding Your Ideal Customer & Your Marketing Message
- A significant number of businesses, both large and small, lack clarity regarding their ideal customer, which often leads to difficulties in acquiring clients. Module 2 is designed to assist you in identifying your ideal customer.
- Crafting a captivating marketing message can be a challenge. In Module 2, you will embark on a journey to master the art of formulating a message that resonates deeply with your customers.
Module 3
Your Unique Selling Proposition (U.S.P.)
- Developing your Unique Selling Proposition (U.S.P.) may seem simple at first glance, but it frequently proves to be more complex than anticipated. In Module 3, you will formulate a U.S.P. that distinguishes you from your competitors. Without a strong U.S.P., achieving a notable distinction in a crowded market will remain an elusive goal.
- Our worksheet is designed to assist you in developing your Unique Selling Proposition (U.S.P.).
Module 4
Building The Ultimate Website that Converts Customers
- The most successful websites present potential customers with a compelling offer or valuable incentive in exchange for their business. Module 4 will present an example of a website with high conversion rates that you can use as a model to enhance and implement strategies on your own site.
- In Module 4, you shall discover whether your website can triumph in the Red Light Challenge.
Module 5
The Forbidden 4 Letter Word
- Module 5 stands as the crown jewel of this course. Here, you will discover the profound influence of psychology in your conversations with customers. Indeed, the moment I banished this FOUR-letter word from my lexicon, my business flourished like never before!
- Once you've properly implemented all of these Modules, you will see a sudden shift in conversions and sales.
CONTACT MICHAEL GRANDE: Michael@OutsideOurBox.com | Copyright 2026 | All Rights Reserved